Getting what you do right is often a matter of perspective – knowing how your products, programs or issues are viewed by key audiences and responding from an informed strategic perspective of your own. Phoenix SPI is in the business of harnessing the power of strategic perspectives on your behalf.
Phoenix SPI offers a full complement of traditional and emerging qualitative and quantitative research techniques. This includes in-person and online focus groups, telephone, mobile and online surveys, as well as data analytics and consulting.
When you work with Phoenix SPI, you will benefit from our core areas of expertise. We specialize in research central to public affairs, including policy development and review, stakeholders and special audiences, service quality, performance measurement, communications and advertising.
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The breadth of research Phoenix professionals have conducted for the Government of Canada is unsurpassed. We’ve designed studies for over 50 departments and agencies, most of whom come back to us time and again.
We understand public affairs research.